Similar to the dedicated web hosting service, but the user owns the colo server; the hosting company provides physical space that the server takes up and takes care of the server. This is the most powerful and expensive type of web hosting service. In most cases, the colocation provider may provide little to no support directly for their client's machine, providing only the electrical, Internet access, and storage facilities for the server. In most cases for colo, the client would have his own administrator visit the data center on site to do any hardware upgrades or changes. Formerly, many colocation providers would accept any system configuration for hosting, even ones housed in desktop-style minitower cases, but most hosts now require rack mount enclosures and standard system configurations.
What sets the company apart is their first-year hosting price of less than a buck a month. The company's least expensive plan is a startlingly-low 80 cents a month. This is the least expensive hosting program we've seen, although the price does go up after that first year. In fact, most of the company's plans increase after their promotional price expires. 
^ March 16, 1992 memo from Mariam Leder, NSF Assistant General Counsel to Steven Wolff, Division Director, NSF DNCRI (included at page 128 of Management of NSFNET, a transcript of the March 12, 1992 hearing before the Subcommittee on Science of the Committee on Science, Space, and Technology, U.S. House of Representatives, One Hundred Second Congress, Second Session, Hon. Rick Boucher, subcommittee chairman, presiding)
Rounding out the wins, InMotion offers a full 90-day money-back guarantee. On top of that, here's a special money-saving hint. In a chat session confirming pricing and offerings, the operator offered me some special prices and deals that reduced the published price by a few bucks. I was also told that while promotional pricing does go up at the end of the offer period, if you contact customer service, InMotion has a "loyal customer discount" that may bring the price back down.
Many services offer a low "starting price," but require you to prepay for two or three years of service to get that price. After the promotional period, the renewal price for some services can be two, three, or even four times the initial promotional pricing. While the initial deal might be incredible, the cost of transferring your site (or paying the added fee) in a couple of years may be something to consider.
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